How To Sell On AWS Marketplace Effectively


How To Sell On AWS Marketplace Effectively

Do you have a new service or software you want to offer to customers on a global scale? Using the AWS Marketplace, you can reach a worldwide customer base and maximize the ability to offer products faster than ever.

This is a sponsored post. All thoughts and opinions are 100% my own.

What is the AWS Marketplace?

Recently launched by Amazon, the AWS (Amazon Web Services) Marketplace is a digital catalog. You can buy and manage third-party software, services, and data to help run your business.

The curated digital catalog can be used as a buyer(subscriber), and the seller(provider). Each product must pass certain criteria in order to become available on AWS. Pricing, along with terms and conditions, is defined upon submission of the product. Customers accept these terms and pricing when services are purchased.

The Benefit of Selling on Amazon Web Services

Sellers can benefit from the ability to use a trusted platform to offer their products and services. Products are also advertised to thousands of verified customers who regularly shop through AWS. These customers can range from small businesses to larger enterprises and entities.

How To Sell On AWS Marketplace

The first step is to become registered on the Marketplace. Then, you must decide what products or services to offer, and at which price. After getting said products/services approved, you can finally list them for the public. By running promotions, creating content, and strategic marketing campaigns, you’ll drive unique traffic to your storefront. Thus, increasing the potential of sales.

You can take a lot of the uncertainty and stress off your mind, by joining a platform to help facilitate the process.

Platforms like Tackle.io are a great way to get started on the AWS Marketplace. One can easily streamline the process of registering their products. Once listed, data reports can keep you up-to-date on revenue, advertising, and conversions.

Onboarding Time Is Faster

There is a considerable amount of time needed for products to become accepted by Amazon. Using a platform like Tackle.io is great for hitting all the necessary checkboxes. Your products/services can be approved, and listed, faster than if you did it yourself directly through AWS.

The time necessary for listing is also reduced with easier capabilities for reporting documentation needed for your services or products. A lot less hassle with needing to switch back and forth from one area of the marketplace to another.

Tackle also offers detailed guides for the marketplace that are written by real people-less jargon, the better.

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Easy To Understand Analytics For Better Advertising Opportunity

Naturally, you want to use every available tool at your disposal to increase the probability of sales. The AWS Marketplace itself will increase the chances of unique interactions with potential clients.

But by using platforms like Tackle, analytics and future projections are made simple for even new sellers to understand. With evergreen strategies and deep insights, you’ll have the data needed to keep promotions current, driving traffic to your products in a timely fashion.

 

Author: Jasmine

SAHM to one little boy, and wife to a former member of the USMC. I blog about parenting, relationships, brands I love, and product reviews!

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